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France TV
Website: www.france.tv
Industry: Public broadcasting
Specialties: Broadcasting, Radio and Web portals
Founded: 1992
INTRODUCTION
The largest French television network, with 7 channels, France Télévisions is seen every week by 8 out of 10 viewers. The company is focused on its role in serving the public and seeks to address questions relevant to contemporary society as well as stimulate the country’s audiovisual production.
With a constant stream of ambitious projects that are innovative and explore new territory, as it digitalizes its content and exhibits it on the internet and produces and co-produces advertising through its agency France Télévisions Publicité, the company also has 8 subsidiaries and a number of radio stations.
SOLUTION
With such a complex group of activities, the company’s traditional Cost Management systems became obsolete, and thus they found it necessary to find a more robust tool with more refined functionality.
The project developed and implemented with the MyABCM solution has met all the company’s needs for costing and profitability information, and has become a key element in the formulation of corporate strategy.